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The tragedy of the tradwives | How girl-boss feminism birthed a reactionary backlash

Tradwives. You may have come across this reactionary online subculture, in which young women produce glossy videos from their improbably clean kitchens, preaching the virtues of being a stay-at-home mother and submissive wife. While the tradwife fad is largely confined to viral TikTok videos, it reflects a growing reaction against a girl-boss feminism that is myopically obsessed with women in board rooms and executive pay – and often snobbishly dismissive of those who choose family life over career. But as Lauren Smith explores in this video, the dark side of…

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